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MERIT VALDSALU (ESTONIA)

CEO & CO-FOUNDER, SINGLE.EARTH

Merit is the CEO and co-founder of Single.Earth. She was one of the early employees at Pipedrive as the Head of Localization and is now combining two of her biggest passions – innovative tech and the environment – at Single.Earth.  

Single.Earth is a deep-tech startup disrupting corporate climate action to help businesses and organizations make a real impact on the climate and nature by making climate action a part of the business processes.

“By creating the world’s first nature-backed money, we can cap the economy with how much emissions and consumption nature can sustain.”

At SHIFT Merit talks about how to move from a world that is based on economic growth, to a world where the economy is built on how much nature can provide us with. Making nature the new gold.