Laura Pääkkönen is one of the co-founders of the first B2B Influencer Marketing & Thought Leadership Agency in Finland. In the Bonfire business influencers community, there are already 170 business and social influencers sharing their insights through Bonfire.fi business media.

Since 2014 Laura has trained thousands of leaders and professionals to build their path to become Thought Leaders. She has also written a popular best-seller “Social Selling – Personal Brand, Networks and Social Media in B2B Sales” (only available in Finnish) which has helped B2B salespeople to find a modern and digital way of Social Selling.