Sami is an experienced hands-on Designer and Design Director who loves building great services and meaningful brand strategies. Sami has always been endlessly curious to learn new things, and it shows: he has over 17 years of experience in design and leading design teams, both in startups and global enterprises including Nokia, Fjord, Avenade and Accenture. Moreover, he has done client work for companies such as Microsoft, BMW, Ikano, Coop and Porsche. Sami believes that design has a cross-organisational impact as a tool to shape better businesses, and to understand the user and market needs. He is also known for motion graphics: his works have been on display at prestigious festivals and art events around the world.